{"id":3605,"date":"2011-06-18T17:35:38","date_gmt":"2011-06-18T17:35:38","guid":{"rendered":"http:\/\/somametrics.com\/clone\/?p=407"},"modified":"2018-03-19T16:44:40","modified_gmt":"2018-03-19T16:44:40","slug":"do-more-smart-stuff-and-less-stupid-stuff","status":"publish","type":"post","link":"http:\/\/somametrics.com\/clone\/do-more-smart-stuff-and-less-stupid-stuff\/","title":{"rendered":"Do More Smart Stuff and Less Stupid Stuff"},"content":{"rendered":"<p><strong><em>It\u2019s the Strategy, Stupid<\/em><\/strong><\/p>\n<p>I\u2019ve been involved in sales for many years, but still seek advice from the \u201cStrategy Masters.\u201d Let me boil strategy down to its core. Here it is:<\/p>\n<p><strong>Strategy is what we use to do more smart stuff and do less stupid stuff.<\/strong><\/p>\n<p>We make decisions everyday and support our competitive advantage in the market, but then we do the stupid stuff like activities that can erode our competitive or sustainable advantage. Many will say that it is strategically impossible to do everything right, that 50 percent of hitting your sales target is not bad, that not calling your prospects in a timely manner is acceptable, not looking at your sales activity or pipeline is OK, not knowing how to align your sales to the markets available to you is common practice, that salespeople don\u2019t need to do a good job, etc. They often ask \u201cHow do we really know that we are not doing a good job as a company, anyway?\u201d<\/p>\n<p>If you are in the business of looking into organizations you quickly discover the mistakes these companies are making and what change is required. They need a strategy, a vision, a decision filter\u2026the tools may be there, but they\u2019re just not using them correctly.<\/p>\n<p>Ask the question yourself, \u201cWhat can I do to make more smart stuff and less stupid stuff.\u201d If you can\u2019t answer this question, seek help! You might even find that by getting help you improve on the smart stuff you are already doing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s the Strategy, Stupid I\u2019ve been involved in sales for many years, but still seek advice from the \u201cStrategy Masters.\u201d Let me boil strategy down to its core. Here it is: Strategy is what we use to do more smart stuff and do less stupid stuff. We make decisions everyday and support our competitive advantage &#8230; <a title=\"Do More Smart Stuff and Less Stupid Stuff\" class=\"read-more\" href=\"http:\/\/somametrics.com\/clone\/do-more-smart-stuff-and-less-stupid-stuff\/\">Read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":3883,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"generate_page_header":""},"categories":[35],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Your Strategy is working if you do more smart stuff than stupid<\/title>\n<meta name=\"description\" content=\"Ask the question yourself, \u201cWhat can I do to make more smart stuff and less stupid stuff.\u201d If you can\u2019t answer this question, seek help!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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