{"id":14195,"date":"2022-09-07T09:37:00","date_gmt":"2022-09-07T16:37:00","guid":{"rendered":"http:\/\/somametrics.com\/clone\/?p=14195"},"modified":"2022-09-26T10:12:22","modified_gmt":"2022-09-26T17:12:22","slug":"meeting-acceptance-rates","status":"publish","type":"post","link":"http:\/\/somametrics.com\/clone\/meeting-acceptance-rates\/","title":{"rendered":"Meeting Acceptance Rates: SDR Best Practice 4"},"content":{"rendered":"\n

SDR Best Practices – Knowing the Inflection Points<\/strong><\/h2>\n\n\n\n

There are four inflection points in a SDRs workflow from the moment of starting to dial a prospect, to a booked meeting that goes on the sales executive\u2019s pipeline: Improving Connect Rates, Improving Conversion Rates, Meeting Attendance Rate, and Meeting Acceptance rate.<\/p>\n\n\n\n

We will discuss each the fourth one in detail below.<\/p>\n\n\n\n

4. Best Practices for Meeting Acceptance Rates<\/strong><\/h3>\n\n\n\n

So far, we have been talking about how we maximize booked meetings\u2014focusing on quantity. At this point, we switch to the quality of meetings.<\/p>\n\n\n\n

The question is: of the meetings set and attended, how many actually end up on the sales pipeline? What is the actual pipeline size built?<\/p>\n\n\n\n

Let\u2019s say you have a prolific SDR (let\u2019s call him MIke) who books an average of ten meetings a month and through his relentless follow up, gets eight of them attended. And, as a result, Mike builds an average of $500K sales pipeline a month.<\/p>\n\n\n\n

Let\u2019s suppose another of your SDRs (let\u2019s call her Sarah) sets an average of five meetings a month, and gets at least four attended. However, Sarah consistently builds on average around a $600K sales pipeline per month.<\/p>\n\n\n\n

What\u2019s going on here? How is that MIke sets twice the meetings and gets 20% less pipeline?<\/p>\n\n\n\n

Obviously, you care about the sales pipeline, not meetings (meetings are a means to the end\u2014sales pipeline).<\/p>\n\n\n\n

Here is what likely is happening:<\/strong><\/h4>\n\n\n\n